On Saturday, Public Ad Campaign’s Jordan Seiler organized a massive ad space takeover in Manhattan and Brooklyn. The target: NPA’s illegal outdoor billboards. They’re the main company that wheatpastes up promotional posters for various brands or what’s known in the industry as wild postings. According to Seiler, the Department of Buildings informed him that many of the locations operated by the outdoor advertising outfit are unlawful and although there’s occasional arrests, the city mostly ignores the law breaking executions. So starting around 11AM, a total of 26 whitewashers (including this very editor, shout out to Team 10: JustSeeds & AnerA), were broken into groups and provided with paint, orange worker vests, and maps. In total we covered 120 of the 132 locations planned in Chelsea, West Village, Chinatown, East Village, Lower East Side, and Williamsburg.
via Public Space Reclaiming Cabal Whitewashes Illegal Ad Spots — ANIMAL.
